EMERGING

CPG PARTNERS

a boutique consulting firm for
early-stage consumer brands

MEET YOUR NEW MARKETING PARTNER

✦

MEET YOUR NEW MARKETING PARTNER ✦

Finding Your Voice

You know what makes your product great. But how do you communicate that to your consumer? With our brand development expertise, we help you call up and call out what sets you apart.

Finding your market

We’re all about aligning your company’s strengths with market opportunities. We come alongside you to amplify your brand’s potential from the retail shelf to the digital shelf. When we sync brand and design with narratives that resonate with your consumer, you win.

Finding your success

We don’t just tee you up. We help you knock it out of the park. Whether you need project-based execution or a team to help you drive continual brand growth, we’re here to get our hands dirty with you.

NOT YOUR

TYPICAL AGENCY

We’re not former execs. We’re not a stuffy agency with lots of silos. We’re real humans with real experience in the trenches. And we really care about the brands we choose to help. 

You won’t get plugged into a machinated process or tied to a template. Sure, we’re pros in revenue strategy, data analytics, market positioning — you get the idea. But we like to say that our superpower is caring. 

When we can truly connect with your team and what you offer, we’re better able to build and deploy powerful, meaningful marketing tools for you. 

If you’re tired of feeling like a cog in some agency’s machine, let’s talk.

  • Candice helped take JOJO's to an entirely new level of marketing. She changed the trajectory of our brand and helped us level up content, branding, and paid media. Her passion for anything she works on is so tangible in her work. She has an uncanny ability to be able to lead strategy as well as go execute that strategy.

    Sterling Jones, Co-Founder / CGO of JoJo’s Chocolate

  • Candice was integral to standing up our brand from the earliest stages. She provided powerful insights on consumer habits and purchasing decisions, which informed our go-to-market strategy. Working with Candice is so easy that she quickly became a friend. I highly recommend adding Candice to your team.

    Katherine Boniface, Founder & CEO of Obert

  • Thoughtful, articulate, creative and effective. Partnering with Candice and Emerging CPG Partners helped us to optimize our newly-launched DTC brand—advertising strategy, content strategy and execution, email flow strategy and content, and website content optimization resulted in significant conversion improvements. A master of her craft, Candice not only drove results for us, but truly partnered with us as a leader and teacher—so grateful for all that my team and I learned from her while building a brand together.

    Machel Devin, Village Brands / Auria Beauty

WHO WE

WORK WITH

We’re not trying to be all things to all companies. We have specific types of brands we love to come alongside. This way, we can apply our specialized expertise to help them thrive. We look for two main things. First, is your brand mission-driven? Second, is your product or service better-for-you than what’s offered in the market today?

If you can answer yes to both of those questions, we can help you highlight that goodness to win customer loyalty and grow. Generally, we love working with brands across categories like food & beverage, lifestyle, beauty, pets, and natural products with $0-$30M in revenue. If you’re in your early stages and you want to start off on the right marketing foot, get in touch.

OUR BRAND PARTNERS

BLOG

Fractional Leadership: C-Suite Execs at a Fraction of the Cost

Growing a company requires a lot. You need creativity and agility. You need a product that can make a splash. You need a way to get that in front of the right customers. And you need a team to help with all of this.

Read More

The Push and Pull Between Brand and Performance Marketing

As with just about anything in life, marketing is all about finding the balance. On the one hand, you want quick wins to drive revenue in the here and now. On the other hand, you know that building trust and loyalty with your consumers takes time.

Read More

Choosing Channels: How Getting Clear on Your Priorities Drives Strategic Marketing Decisions

If you’ve done any research into marketing strategies, you’ve probably seen one theme run through. You need to tailor your marketing tactics to the channel.

Read More

PARTNER
WITH US

The better-for-you marketing consulting you deserve is waiting. Get in touch.